The first question is what kind of blog? Although there are alternatives, the most popular blogging software packages are Google’s Blogger and WordPress. This offers you four blogging options, and three ways of creating a blog to get traffic to your website.
Why four from just two blogging packages? Here is the answer to that question, and how if you create a blog using each, you will maximize your earning potential from your products:
Blogger
Blogger is blogging software owned by Google. Most people run their blog from BlogSpot, Bloggers blogging host. When you do that you have less control over your blog than if you operate it from your own IP address. Blogger is very easy to use, and very easy to get started with, and is popular with those who don’t want to worry about templates, plugins and designing their own blogs.
WordPress
WordPress can also be run from the WordPress hosting site. However, where WordPress scores over Blogger is in the fact that the software can be uploaded to your website, and can be run from there. This enables you to use any of the thousands of WordPress plugins and templates that provide an almost unlimited degree of functionality in your blogging that will help to drive traffic to your website.
When you create a blog with any of these two different packages, whether run from your own computer or from the blog host, you are able to provide fresh content daily to your virtual website. Because that is what a blog is: it is in effect a web page, in the same way that a Squidoo lens and a page on a website is a web page.
Bogging and Search Engines
Blogging allows you a presence on search engines such as Google and Yahoo, and allows those with little idea of SEO or even of web design, to sell products online. There was a time when blogs were a rarity and something new, but blogging is now a way for anybody that knows how to create a blog can drive traffic to their website or to their blog page and help them make money through free advertising.
However, even a blog has to be advertised. Blogging in itself is not an advertising technique, but one of displaying your thoughts, idea, products or advertising your products. Now, you might think I am being a bit duplicitous here, stating that blogging is not a means of advertising yet can be used to advertise! Yet both statements are true. Let me explain why.
Is Blogging an Advertising Technique?
Yes and no. You can create a blog in order to get traffic to your website, and in that respect you are using your blog for advertising. You can place a link to your website: your squeeze page, sales page or just a content page. The question is, how do you get people to read your blog, and then click on one of these links? The link could be placed at the bottom of every post, and on a permanent page on your blog, but how do yet get traffic to your blog: you have the same problem now as getting traffic to your website!
What you have here is that blogging can be use to promote another site, whether it be a website, another blog or a social networking site such as Facebook, MySpace or YouTube. You can use all of these to promote and sell products. However, how do you get people, to find your blog? Creating a blog is fine, but that is only the start.
Use Article Marketing in Blogging
There is one way, and that is article marketing. By writing articles about your niche or product, and then including a link to your blog in the article, you can use the article to advertise your blog. If you can persuade a reader to click on your link, they will reach your blog on which you provide them with links to your website, your other blogs and your Facebook and MySpace home pages.
Perhaps you can’t write, and maybe don’t know how to use articles properly, or even where to get them. Well don’t worry. If you want to make the best use of the internet than create a blog, get blogging and then use the help provide online to make best use of your blog make money.
Blogging and traffic go together, and it is easy to create a blog to drive traffic to your website or any other online web page (such as another blog). You only need to know how.
By: Peter Nisbet
About the Author:
There are many steps to creating a successful travel blog, and some steps are more difficult than others. Personality is key in becoming a successful travel blogger, and your personality needs to come out through your online blog. So, the first step to creating a successful travel blog is to establish your unique persona. There are some ways to give your blog some life, the first way being using your real name on posts, throughout your website, and on social networking sites. This way, your readers are more likely to connect with you and your blog.
After establishing your blog persona, you should make sure it’s easy for readers to contact you by making your contact information easily available throughout your site. It is also helpful to give people different ways to contact you, whether it be through e-mail, Facebook, or Twitter, social networking sites keep people involved in your day. If you plan on being unable to access your computer or the internet for a period of time, let your readers know! You can use the Wordpress plugin WP-ContactForm or an out of office reply on your travel email account… Continue reading
Hitting the actual top of the blogs world involves lots of commitment from you which includes posting consistently, getting your market engaged in your blog, understanding when to express your opinion and being able to market yourself on line.These will be four of the “must do things” in order to obtain acknowledgement in the blogosphere but there are other elements of blogging which any time utilized, should really elevate your on-line brand and enable you to create those much sought after qualified prospects for your main business.We have posted five Multi level markeing blog site strategies which are often not addressed and just simply make sense when you analyze them. It really is about your voice and understand it properly, the belief aspect you’re after with your audience will follow rapidly which indicates prospects and income in your pocket.MLM Web Log Secrets1. Chat directly to your target market. What we indicate by this is your core target audience. Of course you’ll certainly have passing website visitors visiting your weblog however the “bread and butter” would be your mainstay audience. Help make them feel exclusive and while they will… Continue reading
So, how much traffic are you driving to your blog?… Now, in order to have a blog that produces a massive amount of traffic for your business and then turning that traffic into a massive amount of traffic, you need to promote it.
1. Search Engine Optimisation (SEO)
In order for the major search engines to know that your blog exists, you need to get it indexed by adding your RSS feed to your search engine accounts.
Install the All in One SEO Pack plugin and use it to add title, description and keywords for your blog, posts and pages.
In your back office, change the permalink settings for your blog posts from the url that includes the number to the one that includes the blog post title.
Where relevant, link your posts to your other blog posts as well as the other sites in your niche.
2. Blog Communities
Submit your blog to good blog communities. Google will index your blog as these communities have good search engine rankings. And you will start getting followers.
3. Blog Directories
Submit your blog to blog directories in the relevant category(ies). This is very powerful, it’s like being listed in the yellow… Continue reading
